Revival Project


Probably one of the most widespread text typefaces of the last century is Monotype Bembo. It represents one of the many successful revival designs achieved by Stanley Morison from 1923 to 1967 by the time he was the typographic consultant for the Monotype Corporation. Many people regarded Bembo as the most charming old-face design ever, capable of bringing finesse to a thoughtful layout and retrieving from rank ugliness the most unconsidered of advertisement. But not everybody used to think the same way. Impressum is my personal design investigation which takes into account three different variations of the same typeface: The original cut by Francesco Griffo for De Aetna (1496); Bembo’s Revival by Giovanni Mardersteig (1972) and the well-known Monotype Bembo by Stanley Morison (1929)